Bazaarvoice Ratings and Reviews Better High or Low
You can literally win and lose on the speed of your site
Why PowerReviews wins
When it comes to displaying UGC on your site, it's important to know if your reviews are slowing down your website and ultimately hurting conversion rates.
We know how important this is to the success of your business concern. This is why our ratings and reviews code is 2.five times lighter than our competitors, leading to way faster page load times.
How we do this
1 of the most important aspects impacting site load speed metrics is Javascript size.
And it'south for this reason that PowerReviews has consistently made reducing Javascript size ane of our primary goals.
The updates we accept fabricated over the by xviii months take reduced Javascript size throughout every touchpoint on our customers' product pages.
Here'south a breakdown of content types and their size reduction:
| Folio Type | Percent Size Reduction |
| Product Listing Page (Category Pages) | 61% |
| Product Details Pages | 20-26% |
| Write a Review & Review Your Purchases | xl% |
What changed?
In order to reduce the size of our Javascript, nosotros added logic to the code to clarify configuration in real-fourth dimension. Now, PowerReviews only loads the components of pages that are absolutely necessary. This basically means our Javascript is working smarter, not harder. Although this may seem obvious, driving these valuable efficiencies requires a lot of sophisticated technical background piece of work.
Nosotros are besides constantly iterating and improving. On meridian of this, PowerReviews has added sophisticated measurement capabilities to monitor the size of our Javascript code each fourth dimension nosotros make enhancements and updates. If we are increasing the size we are alerted during the development phase and so we can proactively make any necessary adjustments prior to release.
This is how we will keep your page load speeds fast.
How practice yous compare to Bazaarvoice?
One matter we get asked a lot is: how do you compare on site speed to your principal competitor?
We can land with complete confidence that the PowerReviews solution is significantly lighter than Bazaarvoice. For case, the most recent data shows that Bazaarvoice loads at least ten javascript files for a full of 385.31KB whereas PowerReviews loads just 2 javascript files amounting to 204.62KB.
When information technology comes specifically to PDPs (Product Detail Pages), BazaarVoice needs to return seven urls on all its customers' PDPs earlier the Javascript appears. PowerReviews needs to render two. Big difference resulting in way quicker load speeds.
Another component that affects load fourth dimension is DNS resolution. DNS resolution can add significant latency to requests. And for websites with open connections to many third parties, this latency can significantly reduce loading operation. Bazaarvoice'south network requests bridge over six different DNS names, but PowerReviews is limited to three.
All well and proficient. But what does this mean when applied to bodily site speed? Well, the 2019 eCommerce Third Party Applied science Index shows Bazaarvoice technology consistently in the "red zone" when validating code – which consistently negatively impacts site functioning time and time again.
The experts agree
Site speed experts YOTTAA clarify this sort of stuff everyday. They are constantly evaluating and advising which third party applications nigh slow downwards ecommerce websites in order to drive overall optimization.
As Beth Moriarty, VP of Product & Corporate Marketing, YOTTAA, explains: "Considering YOTTAA accelerates over ane,500 ecommerce sites, nosotros have the unique visibility to analyze detailed information on the performance of nearly 1,000 third parties. Nosotros as well sympathize the importance of working with third parties that are always pushing themselves to be better — and faster."
As mentioned in our annual 3rd Political party Index, where we evaluate the operation of the summit 400 about widely adopted 3rd parties, PowerReviews made an impressive jump in Performance Affect Rating (PIR) year-over-year. The PIR is calculated using the third party's performance violations and the filibuster page load violations. We expect PowerReviews to keep to make great strides in these areas.
Beth Moriarty VP of Product & Corporate Marketing, YOTTAA
Content + Speed = More than Sales
UGC is meant to assist not hinder. So the absolute concluding thing your UGC provider should exist doing is negatively impacting the operation of your site. What's the point of even bothering with UGC if your customers don't even run across it?
Our streamlined Javascript code – optimized to strike the perfect balance between product page speed and content – is available every bit a standard role of our cadre solution. It has been adult to evangelize the all-time possible client feel to drive conversions and sales.
If you lot desire to understand how nosotros enable faster load times with optimal customization, speak to one of our experts .
Source: https://www.powerreviews.com/blog/site-speed-vs-bazaarvoice/
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